Welcome to the NEW and IMPROVED 99% Cooking Club. Here's the story.

After two months of work, the wait is over.

The new and improved 99% Cooking Club is live! Read more below, and join here.

The wait is over.

For the last two months I have been working behind the scenes on something that I am genuinely proud of.

I’m officially launching the NEW and IMPROVED 99% Cooking Club.

Jump to the special offer

Here’s the story. I brought on an amazing team and we asked ourselves one question: what makes this different? What is it about what we do here that actually works?

Because most recipe newsletters give you a recipe, a nice photo, maybe a little story about the author’s trip to Tuscany, and thats it. No cost breakdown. No real shopping advice. Technique explained like it was written by someone who went to the Culinary Institute just to flex on you. And definitely no community where people are actually helping each other get better. I don’t know who decided that was good enough, but whoever that person is, they’ve never had to do math in a grocery store parking lot.

So we started from scratch. We sent youse that survey because I wanted to hear from you directly before we built this thing. And you showed up. I read every single response. What you want to cook more of, what scares you, what’s working and what’s not. All of it went directly into what you’re about to see.

Every recipe letter now comes with cost breakdowns so you know what you’re spending before you leave the house. Real shopping tips so you can build a money-saving muscle the longer you’re in this club. Technique in normal English. And above all, food you actually want to eat. Easy to make. Affordable. And delicious enough that your family doesn’t even realize you made the whole thing for less than a drive-thru.

You CAN do more in the kitchen than you think. You’ve just never been taught how. And I got tired of watching people overspend on shit they’re capable of making at home in 20 minutes.

One more thing that matters just as much as the recipes. Community. Every letter comes with a chat where you can jump in, share your photos, ask questions, share your own tips, tell me I overseasoned something (you’d be wrong but I respect the effort). This club should feel like you found your people. Because you are. I’m just the facilitator.

What you get as a paid member

• 3 full recipe letters per week, every Tuesday, Thursday and Saturday

• Cost breakdowns, shopping tips and technique explained in every single letter

• Full archive access so you can binge or search whatever you need

• Community chat on every letter where I actually show up

• Livestreams for meal prep, cookalongs, technique deep dives, starter kitchen setups and more

To celebrate the launch, we’re going big.

7 recipes in 7 days. One per day for the entire first week, starting later today. I wanted to come out swinging so you can see exactly what this club is all about from day one. After that we settle into our regular schedule of 3 per week.

That works out to about 42 cents a recipe. I dare you to find a better deal. You literally can’t buy a single egg for that.

And the club will evolve as I learn more about what you want and how I can make this the best cooking club on the planet for you. I’ll be listening closely.

The first 500 subscribers get 30% off annual during launch.

Thats it. 500 spots. Once they’re gone they’re gone and I’m not bringing it back just because you waited too long. Don’t be that person.

What you’re telling us (thanks for the love)

Founding Members

For those of you that want to go all in, Founding Membership is something I’m really proud of.

You get everything above, plus two things that are important to me:

10% of your membership goes directly to a US food charity. Specifics on the organization are coming soon but this was non-negotiable for me when we were building this. If we’re going to build a club about feeding people better, then we need to be helping feed people who need it most. That’s just how it should be.

The Cheat Day Series, published monthly. Bigger, more complex recipes for when you want to live a little. Not every meal has to be $5 and I would never pretend otherwise. Sometimes you want to throw down on a Sunday dinner that makes your whole house smell incredible. The kind of meal where your family walks in and goes “what the hell are you making in here?” Thats Cheat Day. And it’s exclusively for Founding Members.

Founding Members get 33% off during launch.

This has been two months of work. Two months of conversations, planning, testing, and honestly a lot of me pacing around my kitchen at weird hours thinking about how to make this thing as good as it can possibly be for all of you.

Now stop wasting money on things you’re capable of making. Stop letting your brain talk you out of trying something new. And stop letting anyone tell you that you can’t do this.

Because you can. And we’re gonna prove it.

Let’s get to work.

See you in a few hours.

Steel